Luxury e-tailer FWRD, operated by Revolve Group, has announced the appointment of model and actress Rosie Huntington-Whiteley as its new fashion director, a strategic move that deepens the brand’s commitment to blending cultural influence with fashion leadership. In her new…
Sofia Richie Grainge has officially entered the next chapter of her fashion journey with the launch of SRG, a brand that perfectly encapsulates her signature aesthetic, polished yet effortless, timeless yet modern. In collaboration with REVOLVE Group, Inc., the new…
Kylie Jenner’s story is one of the most fascinating case studies in modern celebrity entrepreneurship, a tale that intertwines reality television fame, cultural influence, and sharp business instincts. From her earliest days on Keeping Up with the Kardashians to her…
The beauty world has been buzzing with anticipation, and Hailey Bieber finally delivered on one of the year’s most talked-about milestones, Rhode Skin’s official launch at Sephora. What began as an intimate direct-to-consumer brand in 2022 has now cemented its…
Since its launch in 2022, rhode, the minimalist skincare line founded by Hailey Bieber, has grown into one of the most talked-about beauty brands in the industry known as much for its sleek packaging and highly effective products as for…
Lelive, the South African skincare brand founded by Swazi-born entrepreneur Amanda du-Pont, has been named a finalist in the Business of Beauty Global Awards 2025. The brand joins an elite list of 13 finalists selected from more than 100 applicants…
Supermodel and former Victoria’s Secret Angel Jasmine Tookes is making her mark beyond the runway with the launch of her first beauty brand, Brunel, officially debuting on May 15. Known for her glowing skin, grounded presence, and timeless beauty, Tookes…
From charms inspired by her global hit single to pieces that reflect the warmth of her South African upbringing, Tyla’s latest collaboration with Pandora Jewelry is more than just a style statement—it’s a deeply personal edit that tells her story,…
Forever New, the renowned fashion brand known for its sophisticated and feminine designs, has partnered with former Miss South Africa, Natasha Joubert, to launch an exclusive bridal collection titled In White. As a bride-to-be herself, this collaboration is deeply personal…
The intersection of celebrity influence and iconic fashion brands has long been a recipe for success, and the latest collaboration between Tommy Hilfiger and Sofia Richie Grainge is a testament to that winning formula. This partnership seamlessly blends Tommy Hilfiger’s…